How does Color Pure hair color work on the hair?
Its exceptional formula works to balance and strengthen the scalp while nourishing it. It is a unique hair color formula that combines maximum effectiveness and coloring results with the latest technology in hair care treatments.
Who is Color Pure intended for?
Color Pure is a coloring ritual for all hair types, including hair that has been sensitized by other treatments, damaged hair, or hair that has lost density due to other technical treatments.
What are the benefits of Color Pure for professional use?
The Color Pure line is a highly effective hair color system for professional use only, allowing stylists to deliver unique color results combined with the benefits of a comprehensive hair treatment. A unique color service featuring concentrated technology that offers a 360° experience for the most discerning clients.
Why is Upcycling Kale being added to the Color Pure line?
We have introduced Upcycling Kale, a superfood created from organic food waste. A fresh byproduct transformed into an active cosmetic powder with high added value. It promotes hair follicle health by providing nutrients. It offers a soothing effect on the skin. It protects hair from oxidation.
What is the difference between Color Pure and conventional permanent hair dye?
Color Pure is a color ritual designed for clients seeking an exclusive treatment and a complete hair transformation. That is why it has been enriched with a concentration of prebiotic active ingredients that treat the scalp, as well as encapsulated ingredients to restructure and strengthen the hair fiber. The combination of coloring and a treatment ritual that respects the natural properties of both color and hair.
What routine would you recommend after coloring your hair?
For proper color maintenance, we recommend a three-step routine: for cleansing and toning, use Vibrant Shampoo; for blonde hair, use Vibrant Shampoo Special Blonde. For a reconstructive treatment, use Full Recovery Conditioner, and to protect the color and nourish the hair fiber, use Thermic Complex Spray. This combined routine helps prolong color vibrancy and protect the hair fiber.
